HOAX Live Sessions (Ed Sheeran Competition) The Final

Fri 16 Aug 2019 Doors open: 7:00PM
Tickets: Free

HOAX Live Sessions 2019 is a six stop UK music tour in search of an unsigned artist/band that will open for Ed Sheeran on the final night of his record breaking Divide World Tour in Ipswich on 26th August.


HOAX has announced today that it is looking for artists/bands its join their UK music tour that takes place between the 11th July and 16th of August 2019.


If you want to be one of the artists/bands competing in this once in a lifetime event, visit for more information on how you can get involved. Online registry opens 14th June 2019 at 4pm and the deadline for submissions is 28th June 2019. The selected artists/bands will be given the chance to showcase their music in front of music industry professionals. Auditions will be taking place in Birmingham, Ipswich, Bristol, London and Manchester.


The top five artists and/or bands, will be invited to the final HOAX Live Session which will be held in Norwich on 16th August at Epic Studios. There, a panel of experts including the likes of Cenzo Townshend, Talvin Singh OBE, Jesse Quin and Joe Rubel will select the winning act.


If you’re more of a spectator, you can still join HOAX in watching some of the countries best up and coming bands. Entry to all shows will be free, on a first come first served basis.


Birmingham – 11th July:

Mama Roux’s, Unit 3 Lower Trinity Street, B9 4AG


Ipswich – 12th July:

Cult Bar, 5 University Avenue, IP3 0FS


Bristol – 17th July:

Rough Trade, 3 New Bridewell, Nelson Street, BS1 2QD


London – 18th July:

Signature Brew Taproom and Venue, Railway Arch, 340 Acton Mews, E8 4EA


Manchester – 25th July:

Gorilla, 54-56 Whitworth Street, M1 5WW


Norwich – 16th August:

Epic Studios, 112-114 Magdalen Street, NR3 1JD


Finals Panel:

Cenzo Townshend: Mix Engineer (The Maccabees, George Ezra, Ed Sheeran)

Talvin Singh OBE: Producer (Björk, Madonna)

Jesse Quinn: Bassist (Keane)

Joe Rubel: Engineer / Producer (Tom Grennan, Dodie, Ed Sheeran)


HOAX is a contemporary streetwear brand, with roots dating back to 1994, inspired by skate, surf and music. Our products are high quality, hard wearing and hand printed in house here in the UK.

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